“Priceless advice from a business book nerd, destined to save authors time, money and heartache. Anyone who is smart and generous enough to take on writing a business book needs to read Josh’s book asap.” —Seth Godin, author of This Is Marketing

“Build a Better Business Book is staggeringly useful, and I’m more than a little angry that I had to write six books without it. This is the new, definitive guide to making a business book happen.” —Jay Baer, coauthor of Youtility: Why Smart Marketing Is about Help Not Hype

“Finally, a definitive, complete resource for every author who needs to connect the dots from pitching to writing to publishing to promoting! You don’t know what you don’t know about developing a book—but Josh does, and now you can too.” —Margot Bloomstein, author of Trustworthy: How the Smartest Brands Beat Cynicism and Bridge the Trust Gap

“Your breakthrough idea deserves a breakthrough bestseller. When you finally decide to write that book, this is the indispensable guide to making it great.” —Dorie Clark, Wall Street Journal bestselling author of The Long Game and executive education faculty, Duke University Fuqua School of Business

“Packed with insider tips and practical tactics, this book is a game-changer for both aspiring and seasoned writers.” —Roger Dooley, author of Friction and Brainfluence

“The only thing better than this book is getting an hour of Josh’s time to talk about his insights. Don’t buy just one copy. Get two so you can share one with a friend.” —Jeff Fromm, five-time author and serial entrepreneur

“Josh Bernoff has built the best bible an aspiring business author could ask for.” —Dan Gerstein, founder and CEO of Gotham Ghostwriters

“With decades of experience as a writer, editor, and strategist, Josh Bernoff has a huge fan club of authors whose ideas he has helped bring to life. Now he gives us the ultimate meta gift: a great book about how to write a great book.” —Diane Hessan, author of Our Common Ground and chair of C-Space

“Authors who succeed must serve their readers well, just as companies must serve their customers. If you want to create a successful book that’s useful to your readers, Bernoff’s book is a small investment you must make on your way to getting your book published.” —Shep Hyken, New York Times bestselling author of The Amazement Revolution

“Josh Bernoff has been my book editor twice, and both times he helped me write a better book. In this new book, he covers everything you need to know to develop, write, publish, and promote your book. I recommend this knowledgeable and clearly written work to any aspiring nonfiction author.” —Shel Israel, author of five business books

“From this day forward, let’s banish boring business books. With this nifty guide, Josh Bernoff raises the bar while showing us what to do. Readers, rejoice.” —Anne Janzer, author of The Writer’s Process and Get the Word Out

“Literally lays the framework out for anyone hoping to show up in a bookstore or at the top of an Amazon bestseller list. I could have used this book when I first started publishing, but now I am going to scream about it from the mountain-tops to anybody who will listen. If you’re thinking about writing a book, start here!” —Mitch Joel, founder, ThinkersOne, and author of Six Pixels of Separation and CTRL ALT Delete

“Got a book in your belly that’s itching to get out? You must read Josh Bernoff’s Build a Better Business Book for a step-by-step guide on how to make it a reality— and not lose your mind or waste your time and money. I’m recommending it to every future author I know!” —Charlene Li, New York Times bestselling author of The Disruption Mindset

“Twelve years ago, I was already a professional writer but I had no clue how to create a business book and get it published. Josh guided me and my coauthor through the process to a successful result—now he’s captured that guidance in print. It’s never boring and always incredibly useful.” —Harley Manning, coauthor of Outside In: The Power of Putting Customers at the Center of Your Business

“Based on two decades of experience editing and writing business books, I can’t imagine a more useful starting point for authors than this clear and comprehensive guide.” —David Moldawer, editor of more than 70 books

“Bernoff’s book is destined to quickly become the classic guide every first-time and seasoned business book author reads, references, and recommends time and time again.” —Melanie Notkin, bestselling author of Savvy Auntie and Otherhood

“This book is a must-read for any would-be business author. It is to business books what Strunk and White’s The Elements of Style is to writing and grammar. It’s just filled with insight after insight.” —Robert Rose, author of Killing Marketing and Content Marketing Strategy

“Publishing your book is going to change your career. Trust Josh to show you the way.” —Andy Sernovitz, author of the New York Times bestseller Word of Mouth Marketing: How Smart Companies Get People Talking

“If writing a business book appears as daunting as climbing Mount Everest, this book is like a Sherpa that helps take prospective authors to the summit. I wish it had appeared before I wrote my first book, since it is so full of amazing advice I had to learn the hard way.” —Rishad Tobaccowala, author of Restoring the Soul of Business: Staying Human in the Age of Data

“No matter what question you have about writing a business book, Josh Bernoff has your answer. And not just any answers: the clear-sighted, no-punches-pulled answers that work based on his and his clients’ experience.” —Tamsen Webster, author of Find Your Red Thread: Make Your Big Ideas Irresistible

“An indispensable book with rich insight for both would-be and established authors. Delivers straight talk on everything from memorable writing, making money from your work, and coauthors, to bestseller lists and promotion.” —Trena White, co-founder and publisher, Page Two