Becoming an integrated part of your community can help you drive your sales to local customers and make your business a household name in Boston. Embracing the city and all it offers can boost your sales revenue and give your business the local recognition it deserves.
Boston provides an opportunity to market your services and products not only to the local residents but also to the more than 18 million people visiting the city every year, a significant addition to your potential customer base. By getting involved in the community and opening your door to residents and guests, you have the potential to become the very business the city looks to for its purchases.
To help get you going, 12 members of Forbes Boston Business Council share the one locally focused marketing initiative they’ve employed in Boston that has successfully helped them grow their business.